What others are saying
“By working with Darcy, I’ve discovered a formula that helps my CEO column in the Pork Checkoff Report magazine resonate with my audience. We always start with a story from my life to set the tone. Then we build on these insights to share my vision for the future of the National Pork Board. I include facts and more stories about how producers’ Pork Checkoff investments are helping their industry lead the way in the dynamic world of food production.
Through it all, Darcy helps me make sure my message is clear, concise and compelling. I use these stories not only in our magazine, but in meetings, speeches and other places where I need to connect with the audience. This type of storytelling is thought leadership in action.”
National Pork Board
"Darcy constantly impresses me with her ability to master new topics through in-depth research and genuine reporting skills. She is a tremendous asset to our publication, and I always look forward to reading her articles because I know that I will find informative, well-written prose."
Thrive Magazine, Pace Communications
From Tiffany Menke, president, Urbandale, Iowa, Chamber of Commerce
1. How does Urbandale benefit by having a Darcy, a professional storyteller and journalist, handle the interviewing and writing for the monthly business feature stories that promote Urbandale as a great place to work, live and grow a business?
Darcy is able to interview and tell our business’s stories in a way that captivates the reader.
2. How does outsourcing the interviewing and writing benefit you?
Preparing, interviewing and crafting an intriguing story takes a significant amount of time. We are not professionally trained as Darcy is to craft an article that pulls people in.
3. Anything else you’d like to add?
It’s hard to get positive stories published in the media. Hiring a professional writer trained in journalism helps us make the most of these opportunities.
"We turn regularly to Darcy Maulsby because she's a real pro. Whether we need a magazine feature story, a story for our website or a pinch hitter to produce one of our newsletters, Darcy performs flawlessly. She's an accomplished journalist and professional communicator who understands our audiences, as well as our organizational objectives and needs. It's a bonus that she's has become a good friend, too."
National Pork Board, Des Moines, Iowa
“Less than two percent of our population farms. Yet, according to a recent survey by Zogby, 85 percent of consumers say they want to learn more about where their food comes from. Therefore, it’s exceedingly important that we actively communicate the story of agriculture and, more specifically, the shared values farmers and consumers have -- from caring for air, soil and water quality and the well-being of animals to being active in community, church, school and civic opportunities. Darcy Maulsby has a long and distinguished career in reporting about farm and rural life issues and is a trusted resource.”
Director of communications and external relations
Iowa Soybean Association, Ankeny, Iowa
"From story conception through execution, Darcy is a pleasure to work with. She's a dependable, thorough writer who ensures that clients' needs and expectations are met. With first-hand experience in the agricutture and food industries, Darcy writes from an informed perspective with the reader in mind."
Melea Reicks Licht
Director of Alumni Relations, College of Agriculture and Life Sciences
Iowa State University, Ames, Iowa
Darcy and her famous Meatloaf Burgers were featured in the April/May 2016 issue of Our Iowa magazine!
"Darcy is professional, detail-oriented and easy to work with. She has delivered a quality product with minimal supervision."
Marketing research director, Essman/Research
Des Moines, Iowa
"I've found Darcy Maulsby to be very client-centered. She's creative, thorough and detail oriented. I've contracted Darcy for several projects that require creative and technical writing skills as well as an informative marketing approach."
Dr. Steven Johnson
Iowa State University Extension specialist
Des Moines, Iowa
"Darcy Maulsby is a marketing communications specialist that every business needs as part of its team. She crafts clear, concise messages that strike a balance between providing the necessary information and offering interesting, effective copy that's easy to read."
retired vice president, Business Publications Corp.
Des Moines, Iowa